Saatchi & Saatchi partners with The Talent Business to host CREAM 2011
16 AUG 2011
Saatchi & Saatchi today launched a partnership with The Talent Business to source the best creative talent, worldwide. As the official sponsor of this year’s annual competition, CREAM, the agency will work alongside The Talent Business to introduce the best graduate creative teams and individuals to renowned creative directors from the worlds’ top advertising agencies and creative businesses. Now in its 12th year, the competition culminates in a private view exhibiting the winners’ work. Saatchi & Saatchi London will host this year’s event at their Charlotte St offices, 6th October 2011.
Entrants must submit a portfolio of their work to The Talent Business; the winners are then picked by a group of independent judges, consisting of Executive Creative Directors and Creative Directors from the top advertising agencies worldwide. This year’s competition sees an acclaimed judging panel including Paul Silburn, Darren Bailes, Ty Montague, Justin Tindall, Yann Elliot, Luke Williamson, Dave Bedwood, Andy Sandoz, Toby Talbot and Nik Studzinski, amongst others. The 2011 iteration of CREAM reflects a truly global pool of talent, with an influx of portfolios from Sweden, USA, Germany, Brazil, Portugal and the UK. Schools who have participated include Berghs School of Communication, VCU Brand Centre, Hyper Island, Watford College, The School of Communication Arts 2.0, and Miami Ad School.
Saatchi & Saatchi have a long standing commitment to sourcing stellar creative talent: The Saatchi & Saatchi New Directors’ Showcase, now in its 21st year, invites submissions from hundreds of directors across the globe. The Showcase features the very best in new directing talent, identified by Saatchi & Saatchi offices around the world. From an initial line of several hundred directors, the Saatchi & Saatchi Worldwide Creative Board make the final selection. This year, 17 directors made the cut. The initiative is one of the highlights of the Cannes Lions International Festival of Creativity and has become one of the most popular events during Cannes week. See entry content here: http://www.youtube.com/nds
Paul Silburn, Creative Partner, Saatchi & Saatchi said: “We are really delighted to be sponsoring CREAM. Having hired previous winners and personally knowing some of the brilliant people who have emerged from this competition I can vouch for the quality of creativity required to be featured in the exhibition. For Saatchi & Saatchi, sponsoring Cream sits nicely alongside our other championing of emerging talent such as our New Director's Showcase in Cannes”
The Talent Business and CREAM have demonstrated over a decade of commitment to supporting emerging creative talent, resulting in many who have gone on to deliver critically acclaimed work, awarded on an international scale (D&AD, Clio, One Show, Cannes Lions, Creative Circle). Many entrants have assumed high profile agency roles such as Executive Creative Directors, and even founders of their own agencies. Previous winners include George Prest (Executive Creative Director, RGA), Sam Oliver & Shishir Patel (Creative Partners, Fallon), Ben Middleton & Stuart Outhwaite (Creative Directors, Creature London), Dave Bedwood & Sam Ball (Founders, LMFM), and Gavin Gordon-Rogers (Interactive Creative Director, W+K).
Tanya Livesey, Global Head of Creative Talent, The Talent Business said: “Young creative graduates are the lifeblood of this industry, so we are totally committed to providing this platform to get brilliant talent worldwide in front of the people who will be instrumental in building their careers and being their mentors for many years to come”
The CREAM exhibition will take place at Saatchi & Saatchi’s offices, 6th October, 80 Charlotte St, London, W1A 1AQ from 6.30 pm till late.
Notes to editors
About Saatchi & Saatchi (SSF Group)
Saatchi & Saatchi London is known for its strength in creating Loyalty Beyond Reason for its clients’ brands, creating powerful and profitable relationships by improving the quality and quantity of conversations that take place about these brands. Saatchi & Saatchi's clients include T-Mobile, Visa, Guinness, Carlsberg, Lurpak, Wall's and Head & Shoulders.
The Saatchi & Saatchi network has 140 offices in 80 countries and 6,500 employees. Saatchi & Saatchi London is part of the SSF Group, a mini group within the Publicis Groupe that unites Saatchi & Saatchi and Fallon in the USA and the UK.
About The Talent Business
The Talent Business is the world’s leading champion and provider of senior talent to communications agencies and ‘creative businesses’. We believe in the power of great talent to drive business success and we help make that happen in every way that we can.
Our global hubs in London, New York, Singapore, Shanghai and Sao Paulo, together with our satellite offices in Los Angeles, Mexico City, Santiago, Melbourne and Berlin, give us an unparalleled knowledge of senior and emerging top talent across all disciplines – locally, regionally and globally. We also have exclusive partnerships in Mumbai, Sydney and Frankfurt. It’s our unique view of the world, and the combined global intelligence of our seventy talent strategists and analysts that enables us to secure game changing talent for our clients, and deliver game changing career advice to the talent that we meet.
