Runaway banker can't get out of the city and into advertising fast enough. 19th January 2012.
On Thursday, a banker will break free of his corporate chains and escape the City for a life in the creative industries by driving his corner desk, complete with phone and printer, through the financial district, to the legendary steps of 80 Charlotte St.
The stunt, staged by Saatchi & Saatchi, marks the launch of their award-winning Summer Scholarship scheme for 2012, delivering the message that the creative industries are still recruiting new talent in a time when many other sectors are not.
It also serves as a reminder to those people disillusioned with corporate careers like banking that all is not lost and that Saatchi & Saatchi welcomes people looking for a career change as well as those graduating this year.
The Summer Scholarship, which the agency has been running for over ten years, offers a dozen people the opportunity to work at Saatchi & Saatchi over the summer and the chance to be selected to join the agency permanently.
The 2012 Scholarship will follow last year’s successful selection process, which the Saatchi & Saatchi ran through a Facebook group that attracted over 2,000 candidates. Over the course of 5 months and 5 challenges, applicants were put through their paces in a variety of media, culminating in a live pitch at the Charlotte St Offices. The 12 successful applicants were accepted to the scheme in disciplines across the agency.
The first brief for the 2012 Scholarship goes live today via Facebook - visit: http://www.saatchi.co.uk/graduate_recruitment/ for details.